Category: Media

Top 3 Road Trips in July

So Summer is here, and what a great one it has been so far, so what better to do than pack up the car and take a leisurely road trip on one of Ireland’s most stunning roads.

ZEETEX IRELAND have chosen 3 of the most stunning roads in Ireland, that should be on everyone’s bucket list to drive at least once in their lifetime. Some of these roads are not the easiest drive, some rugged, mountainous and winding, but they make for a great adventure, with scenic views that would warm the heart of the hardiest man.

Ring of Kerry

The Ring of Kerry drive is located on the Iveragh Peninsula in the southwest of Ireland in County Kerry and is part of the Wild Atlantic Way. This drive in all without any stops takes approximately 3.5hrs, but without a doubt you will want to stop many times along this majestic route. This is a drive that is worth being done at a leisurely pace, taking time to experience the local culture, vast scenery and the many amazing places that are worth visiting along the way. Some of the stunning places to stop along the way are Ladies View, The Gap of Dunloe, Skellig Ring, Derrynane Beach, Moll’s Gap and probably the most well known Skellig Michael (now known more famously as Star Wars Island). Whether the sun is shining or rain is falling  The Ring of Kerry is one of the most beautiful drives you will ever do in your lifetime. You can discover more at www.thewildatlanticway.com/ring-of-kerry

The Causeway Coastal Route

The Causeway Coastal Route is 212 km of stunning scenery stretching along the rugged coastline of the Antrim Coastline from Belfast to Derry. This drive boasts some of the most amazing patchwork -quilt countryside, picturesque fishing villages, golden sands, towering cliffs and silent glens. Some of the stunning places to stop along the way are of course the world famous Giant’s Causeway, the striking 800-year-old Carrickfergus Castle, the unnerving Carrick–A–Rede rope bridge and cliff top sanctuary at Mussenden Temple and so much more.This is a drive that can be done in a day, but then you would you miss out on one of the most beautiful, magical and historical places in the world, and if it’s good enough for Game of Thrones… The Causeway Coastal Route has been hailed as one of the most scenic drives in the world  by www.nationalgeographic.com/travel/destinations/europe/ireland/top-ten-northern-ireland-activities-experiences/

Boyne Valley Scenic Loop

The Boyne Valley Loop is a remarkable drive and probably one of the most historical drives you will have the pleasure of doing in Ireland. It measures approximately 220 km long and spans over 9,000 years of Irish history. This also is a drive that is worth taking your time on, as apart from the stunning scenery, there are 22 attractions to choose from along this route. Some of the most historical places to stop and visit along the way would be Newgrange which in particular is spectacular, having being built around 3200 BC, making it older than the pyramids, the Hill of Tara which according to legend was the seat of the High King and associated pagan clerics and druids, and the impressive Trim Castle one of Ireland’s most famous castles which hosted some of the filming of Mel Gibsons Braveheart. If it’s history you are looking for, this is the road to take.

To drive safely and in full comfort to these beautiful destinations, make sure your car is equipped with ZEETEX tyres. If you have babies or children on board and you are looking for ultra-silent tyres, check out ZEETEX HP 1000 whose serrations on the groove wall reduce pipe resonance noise making it an ultra-silent tyre.

Prize Fight for Round 3 of the Irish Drifting Championship

Round 3 of the Irish Drifting Championship is going to be the biggest one-day prize in the drifting history. On June 30th in Mondello Park, County Kildare, Ireland 80 drivers will chase what it could well be a life-changing financial reward, which they will have to keep away from some very competitive international guests.

This is going to be ONE event with only ONE winner who will take the €20,000 prize. Impossible to miss.

Zeetex-sponsored Pro AM drifter Paul Kennedy will compete once again after a challenging Round 1 in Mondello Park back in April and a successful Round 2 in Dun Laoghaire, County Dublin, Ireland where he qualified in the top 16.

Based in County Longford, Paul has been using Zeetex tyres for years now because they can guarantee a much better performance, which can ultimately make the difference in such tight competitions.

Tickets for the event can be purchased directly from the Mondello Park website with prices ranging from €11 to €50.

The event will kick off on June 30th at 9 AM Irish time with the Pro-AM Practice session, followed by the 12 pm Pro-AM qualifying, which can also be watched live on the IDC Nation website. The Pro-Practice will take place at 2 PM with the Pro-AM Top 32 following at 3 pm. Podium ceremony closes the day at 6 pm.

July 1st will start at 9 am with the Pro Practice and then Qualifying at 11:30 AM. After the On-Track Driver Meet & Greet at 1:30 PM, there will be a series of Pro Battles between 2:30 PM and 4 PM with the Podium Ceremony taking place at 6 PM.

For more info you can visit: https://www.idcnation.com/events/idc/round-3/

ZEETEX Shines at Reifen Show, Essen 2016

Essen, Germany – ZAFCO has a robust experience with leading brands to success and this year’s Reifen show makes no exception. Like in many other occasions, ZAFCO showcased products and activities through style and elegance. The first day of the exhibition saw the launch of the high-awaited “Value for Money” range of ZEETEX with the presentation of four new patterns including Van Tyre, CT2000 vfm and UHP tyre, HP2000 vfm. In Truck and Bus Radial segment, new generation FRT Tire for Longhaul application, “ZTH1 Extra” and new generation Drive axle tire for Regional application, “ZDR3 Extra” were also launched

ZEETEX also showcased a variety of products in all tyre categories, engaging the visitors in an exciting and buzzy race-track activity.

The second day of the exhibition saw the organizing of a stylish gala dinner for 110 people at the Atlantic Congress Hotel. The event was also the occasion to launch the exclusive Loyalty Programme ‘GRATIAZ’, which was followed by the presentation of products and test results from ZEETEX VFM Range.

“As always, the footfall at the Reifen show was massive and having a remarkable response for our products certainly paid-off. Being there among the top tire manufacturers and having strong product portfolio, ZAFCO vows to keep striving forward by offering tailor-made products to the market. Last but not the least, the visitors were delighted to see the test results of our new products”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing

ZEETEX Brings Value at Automechanika, Dubai

Dubai, UAE – Automechanika, one of the most popular automotive exhibitions, saw another success story for ZEETEX with the showcase of its wide range of products, specifically tailored to Middle East and African markets.

The highly-anticipated ZEETEX Product Launch was one of the main attraction of the exhibition. The new Value for Money (VFM) Range having 4 patterns for PCR, UHP, 4×4, and Light Truck Tires were launched on the second day of the exhibition. The VFM range is thought with in mind those customers who look for value in terms of quality, price, and durability. Special host for the event was RJ Pallavi from SUNO 1024 FM followed by the lucky draw to giveaway exciting prizes to the winners. The Mini-golf was also a charming success for our booth with visitors engaged and rewarded with some free giveaways.

“We are glad to see the interest being shown by our regular and potential customers towards the new product assortment that we come up with. Our R&D efforts pay off every time and based on our new offerings we are even more optimistic than before”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing.”

ZEETEX Launches New Patterns at SEMA 2015

Las Vegas, NV – ZEETEX introduced two new patterns at ZAFCO booth this year generating a lot of enthusiasm: ZEETEX ZT3000, an eco-friendly alternative in the PCR category offering outstanding wet grip and balanced driving behavior.

“The traffic this year was exciting,” says Giovanni Arrigone, COO of ZAFCO International. “With the current market situation and raging price wars, our brands, which are manufactured primarily in Indonesia, continue to provide an attractive alternative to the drivers looking for superior quality at value-driven prices. That’s what ZAFCO does best.”

Café Zee was also part of ZAFCO booth at SEMA, whose four-day agenda was dedicated to both nurturing existing and building new relationships.

Zeetex Shows Up at Autopromotec

Bologna, Italy – Autopromotec took place in Bologna, Italy May 20-24th and ZAFCO’s booth was once again the centre of attention.

Through a brand combination of ZEETEX and OTANI, a variety of tyre categories were introduced including PCR, LTR, and TBR from ZEETEX. The recent achievement by ZEETEX ZT1000 in the Auto Bild test results kept the brand under the spotlights of visitors, potential customers, and media.

“Autopromotec proved to be yet another successful event for ZAFCO as the footfall at the booth was substantial enough to generate leads for both the brands. We celebrated 10th anniversary for ZEETEX as the brand has come a long way to this level where some distributors are still with us since the very beginning”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing.

Current and potential customers were also treated by ZAFCO to a gala dinner at I Portici Hotel, Bologna on May 21st 2015. Attendees could learn about how they could benefit from ZAFCO as a one-stop solution. Following the gala dinner, guests were entertained through a music and photo session and a cake-cutting ceremony celebrating ZEETEX’s anniversary.

Zeetex Launches New Tyre Pattern

Miami, USA – ZEETEX introduced a new pattern, ZT3000, designed an an All-Season Touring Tyre. Its exciting features include: asymmetrical tread pattern with balanced driving behavior for all weather conditions; the wet grip & traction is truly exceptional due to its circumferential & lateral grooves that in turn results in shorter braking distance; lastly, it delivers outstanding driving comfort and low road noise due to its optimal pitch variation of the tread.

“The tire industry is quite dynamic, where staying ahead of the competition depends on how well you shape your products in line with the consumers’ requirements. ZEETEX makes sure to put its R&D efforts at the forefront and keep improving continuously to excel in the market”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing at ZAFCO.

Café Zee Expands its Footprints

Dubai, UAE – Café Zee is continuing its expansion with a new outlet being opened at Jilphar, ZAFCO’s distributors in Ras Al Khor, Dubai.

Following last month’s launch, ZEETEX is bringing forward this concept store designed to look and feel as a relaxing, branded, automotive café.

While their vehicles get serviced, customers can enjoy a free refreshment and relax sitting on confy couches watching TV, reading magazines and product catalogs and networking.

Mr Amir Abbas, Executive Director at ZAFCO, was present at the launch along with ZEETEX staff and sales team.

“Our distributors from a number of countries came for Automechanika this month, so it was an apt time for us to make them familiar with this idea. The response was superb. They are interested in taking Café Zee to an international level and we are working on expanding its footprints to other markets.” says Mr. Hadi Raza Noorani – Senior Vice President of Africa Business at ZAFCO.

Zeetex Steals the Show at Automechanika

Dubai, UAE – Automechanika’s regular exhibitor ZAFCO introduced five new brands to thousands of visitors from all over the world, especially Afric and the Middle East.

ZAFCO’s elegant booth showcasing its own brand ZEETEX was under the spotlights and stood out as a complete solution for visitors and potential customers alike.

ZEETEX batteries and lubricants were a pleasant addition to this year’s display complementing the overall offer by ZEETEX.

Entertainment was also a great part of ZAFCO booth with the Net the Ball activity and personal photoshoot being organized, where the participants netting the ball in the tyre basket would be rewarded with footballs.

Once again, Automechanika was a successful event generating a number of leads from all over the world. Additionally, Automechanika Academy session organized by Business Guide Africa facilitated ZAFCO in promoting its offerings to the potential customers from Africa.

“Just like last year, ZAFCO team is making sure to make the most out of those leads and expand the business by building long-term relationships because ‘Growing Together’ is what ZAFCO believes in”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing at ZAFCO.

Finally, ZAFCO arranged a Gala Dinner for current and potential customers. The Gala Dinner was held at iconic Armani Hotel in the Burj Khalifa, Dubai on June 3rd 2015. Attendees learned about ZAFCO’s benefits as a one-stop solution.Later in the evening, attendees engaged in a fascinating Drum Activity by Dubai Drums entertainment, followed by buffet dinner and photo session.

Zeetex Introduces Café Zee

Ras Al Khaimah, UAE – ZEETEX launched concept store ‘Café Zee’ at one of its distributors’ showroom in Ras Al Khaimah, UAE.

The idea behind the concept store is all about engaging customers in a relaxing environment.

While their vehicles get serviced, customers can enjoy a free refreshment and relax sitting on confy couches watching TV, reading magazines and product catalogs and networking.

The launch was done by Mr. Amir Abbas – Executive Director at ZAFCO. The staff including the sales team of ZEETEX was there to witness this exciting event.

“Café Zee is an innovative and fascinating idea to add value to our ZEETEX brand where this would certainly revive the way customers spend their time during vehicle maintenance”, says Mr. Syed Zafar Abbas Jafri – Senior Vice President of UAE Business at ZAFCO.