Essen, Germany – ZAFCO has a robust experience with leading brands to success and this year’s Reifen show makes no exception. Like in many other occasions, ZAFCO showcased products and activities through style and elegance. The first day of the exhibition saw the launch of the high-awaited “Value for Money” range of ZEETEX with the presentation of four new patterns including Van Tyre, CT2000 vfm and UHP tyre, HP2000 vfm. In Truck and Bus Radial segment, new generation FRT Tire for Longhaul application, “ZTH1 Extra” and new generation Drive axle tire for Regional application, “ZDR3 Extra” were also launched
ZEETEX also showcased a variety of products in all tyre categories, engaging the visitors in an exciting and buzzy race-track activity.
The second day of the exhibition saw the organizing of a stylish gala dinner for 110 people at the Atlantic Congress Hotel. The event was also the occasion to launch the exclusive Loyalty Programme ‘GRATIAZ’, which was followed by the presentation of products and test results from ZEETEX VFM Range.
“As always, the footfall at the Reifen show was massive and having a remarkable response for our products certainly paid-off. Being there among the top tire manufacturers and having strong product portfolio, ZAFCO vows to keep striving forward by offering tailor-made products to the market. Last but not the least, the visitors were delighted to see the test results of our new products”, says Mr. Raghavendra Sanga – Head of Product Communication & Marketing